Category:Daimler

The Daimler Company Limited was a British automobile company, founded in 1893. Despite using Gottlieb Daimler’s name and designs, his friend, British engineer Richard Simms, was the company founder.

A reputation for quality vehicles was cemented in public perception by the British Royal Family’s contracts, and international state leader’s tendency to use Daimler vehicles. Technological innovations, including the sleeve valve engine, and their persistence with coachbuilding methods rather than mass-production maintained that reputation, at the cost of a high production rate.

Ownership transferred from British Small Arms (who had the company from 1910, but allowed Daimler relative autonomy) to Jaguar in 1960. The marquee continued as Jaguar-Daimler until 2005, but is currently inactive.

External links

• Daimler History (thoroughbred-cars.com)
• Daimler Company (wikipedia.org)
• Gottlieb Daimler (about.com)