Category:Modellit

~1916: Modellit Makes Children Happy [image info]

Modellit was a "Plasticine-like" modelling material available in the mid-1910s, made by the Modellit Manufacturing Company.

At some point they then seem to have been taken over by Harbutt's, the makers of Plasticine.

Advertising text:

"MODELLIT" MAKES CHILDREN HAPPY

"I made this and a lot of other things quite easily with 'MODELLIT'."

How proud we are of the achievements of our children, how interested in ther welfare. Modelling with 'MODELLIT' is entertaining and educative. 'MODELLIT' is the perfect modelling substance. Always plastic, clean, antisceptic. Will not stain hands or clothes. Adopted by many leading Education Authorities. Made in eleven attractive colours. Send for free book, "Hints on Modelling", showing examples. Retailed at 1s. per pound any colour; also in attractive boxes containing sticks of assorted colours with tools, 6d. 1s., 1/6, 2/6 each. Send P.O including postage.

THE BEST XMAS PRESENT FOR YOUR BOY OR GIRL

of all Educational Supply Stores, Toy and Fancy Goods Traders, Stationers, etc. Ask for "MODELLIT"

— , Modellit Manufacturing Co., Bristol, , The Strand Magazine, , ~1916

MODELLIT, a somewhat similar material to Plasticine, but can be used with water. All enquiries should be sent to us in future, as we have purchased the entire business.

— , Plasticine advert, undated,